Using Housing Market Ads Keywords to Attract Global Buyers

Real estate investors don’t always search in your local language. Housing Market Ads gives you the advantage of running campaigns across 17 countries, in multiple languages, with keyword-based targeting.

Imagine you’re marketing a luxury development in Phuket. Instead of only targeting “Phuket villa for sale,” you can also run campaigns in German (“Villa in Phuket kaufen”) or Chinese (“普吉岛别墅出售”). This multilingual keyword strategy allows you to reach serious buyers in their native search language.

Tip: Always localize your keyword sets when running international campaigns. This small adjustment massively increases your reach.