Technology
Technology Connecting Local Real Estate Markets
Real estate is local, but the technology underneath it does not have to be. Housing Market Group runs 34 country marketplaces and a growing set of products on shared platform technology.
Shared platform, local marketplaces
Each of the 34 marketplaces serves one country and is built for how that market searches. They are not 34 separate systems: they run on shared marketplace infrastructure, so an improvement made once reaches every market rather than being rebuilt per country.
One identity across the ecosystem
Single sign-on is being extended across Housing Market Group products, so a professional works with one account rather than a separate login for every product they use.
APIs and property data
A REST API and XML feed synchronisation connect listing inventory between partner systems and participating marketplaces, and keep it current without manual re-entry.
Cloud infrastructure
The platform runs on managed cloud infrastructure with automated build and release processes, so changes ship in a controlled and repeatable way.
Automation and integration
Listing imports, updates and distribution run as automated processes rather than as tasks somebody remembers to do, which is what makes operating in many markets at once practical.
Built to scale by market
Adding a market means configuring one, not forking a codebase. That constraint is the reason the network can grow without the technology fragmenting.