Monthly Marketing Budget Breakdown for Agents

If you’re working with a monthly marketing budget of $1,500, here’s a smart way to break it down:

• Social Media Ads: $300

• Google Ads: $300

• Video and Content Production: $300

• Email Tools: $100

• Housing Market Ads: $500

Why Prioritize Housing Market Ads?

It’s the only channel in this list that guarantees exposure within real estate platforms. Your ad is shown to people who are browsing homes — not just scrolling their feed or searching vaguely.

This budget prioritizes intent-based advertising, which gets better results over time.